Shattering the Glass Ceiling: Tahra Grant Breaks New Ground
Tahra Grant has been named Executive Vice President and Chief Communications Officer for Sony Pictures Entertainment, becoming the first Black woman to hold this prestigious title at a major Hollywood studio.
Grant succeeds Robert Lawson, who will relocate to Sony Group Corporation’s headquarters in Tokyo, Japan. Her promotion is a well-deserved recognition of her exceptional leadership and strategic vision, which have been instrumental in navigating complex industry challenges.
“Tahra has strengthened the narrative around the vitality, sustainability, and forward-looking strategies of our motion picture business, while navigating some of the most complicated industry events of our time,” said Tony Vinciquerra, Sony Pictures Entertainment Chairman and CEO.
Streamlining Communications and Crisis Management
Since joining Sony Pictures in 2016, Grant has streamlined and sharpened the company’s corporate communications operations. Her expertise in crisis and issues management was put to the test during the COVID-19 pandemic and the historic double strikes, where she excelled in her role.
Within a year of joining the studio, Grant’s outstanding performance earned her a promotion to Senior Vice President of Media Relations, showcasing her rapid ascent within the organization.
High-Profile Project Portfolio
Grant’s impressive portfolio includes working on numerous Sony blockbusters, such as “Little Women,” “Spider-Man: Into the Spiderverse,” “The Woman King,” and more. Her strategic counsel has played a pivotal role in the success of these acclaimed films.
Prior to Sony, Grant honed her skills at Rubenstein Communications, a New York-based PR firm, where she represented prominent institutions and clients across various industries, including film, television, arts, and culture.
Driving Collaboration and Alignment
Grant’s appointment comes at a critical time when Sony’s entertainment companies are becoming an increasingly significant part of Sony Group Corporation’s overall business. Her leadership is expected to foster greater collaboration and alignment between Sony Pictures Entertainment and the broader Sony Group.
“Tahra and Bob will continue to work closely together in their new roles, creating more opportunities for Sony Group Corporation and Sony Pictures Entertainment to align and collaborate,” Vinciquerra noted in a letter to employees.
