Making State Pageant History
Willow Newell is rewriting Wisconsin’s pageant story.
At just 22 years old, the former Miss Racine became the first Black woman crowned Miss Wisconsin. She won the title in June, standing out among 29 contestants from across the state.
Her talent performance, a powerful rendition of “And I’m Telling You” from Dreamgirls, earned her the top vocalist award. This September, she will represent Wisconsin in the Miss America competition.
Her platform, The Art of Belonging, focuses on using art to help people feel included, regardless of race, age, or background.
Art as a Tool for Belonging
Newell sees art as more than self-expression. She describes it as “a bridge that connects generations, cultures, and communities.”
Her passion for art began early. She earned her art degree from Carthage College in Kenosha this May. Along the way, art helped her overcome stage fright and heal from the pain of bullying.
Through her work, she hopes to show how creative expression can unite people and create understanding across divides.
From Childhood Dreams to Statewide Recognition
Pageantry has been in Newell’s heart since childhood. She practiced her wave and smile in her bedroom mirror long before entering a competition.
She was inspired by Vanessa Williams, the first Black woman crowned Miss America in 1983. By age five, she was already performing in church plays and singing in the choir, experiences that built her confidence and stage presence.
Those early performances laid the groundwork for her success on the pageant stage years later.
Life as Miss Wisconsin
Since winning, Newell’s schedule has been full. She has visited schools, appeared on TV and radio, and connected with fans online.
Her story has drawn praise from high-profile names including BET, Donald Driver, attorney Benjamin Crump, and actress Viola Davis. She says staying true to herself is the key to her success.
Her parents have been her biggest supporters since she first announced her dream of becoming Miss America.
Looking Ahead to Miss America
The Miss America competition will be another chance for Newell to share her vision of unity through art.
Whether she wins the national crown or not, her journey has already inspired people across Wisconsin and beyond. For her, the ultimate reward is making people feel seen, valued, and connected.
