Sonya Ross, the first Black woman to cover the White House for the Associated Press (AP), is a trailblazer in journalism. With over three decades of experience, she continues to advocate for press freedom and media representation. Ross now leads her own platform, Black Women Unmuted, inspiring the next generation of journalists to stand firm in their mission.
A Lifetime of Breaking Barriers
Sonya Ross made history as the first Black woman White House reporter for the AP. Her 33-year career included covering major political events and holding power to account. Even after retiring from the AP, Ross remains a powerful voice in journalism.
“Do we still have Fourth Estate responsibility in this country?” Ross asked during a recent talk with 2025 Widening the Pipeline fellows. “An obligation to perform our constitutionally protected duty to inform the governed masses on the activities of the governed?”
Ross urged young journalists to draw inspiration from pioneers like Ida B. Wells, Nellie Bly, and Bob Woodward. She emphasized the importance of speaking truth to power, even in challenging times.
The Role of Journalists in Turbulent Times
Ross believes journalists play a critical role in safeguarding democracy. She reflected on her experience covering the Watergate scandal, noting how President Richard Nixon tried to shift blame onto the press.
“Unreasonable government secrecy is the enemy,” Ross said. “When lying is combined with secrecy, there is usually a pretty good road map in front of us.”
She advised journalists to follow both the money and the lies. “Our job is to put the best attainable version of the truth out there, period,” Ross added.
Ross also stressed the importance of not prejudging sources based on their politics. Many key sources during Watergate were once loyal to Nixon, she noted.
Learning from Journalism Heroes
Ross encouraged journalists to view their work through the lens of their heroes. “If my hero ‘X’ were here to talk to me about this right now, how would I explain myself?” she asked.
She reminded the fellows that journalism is about making the right decisions, not just activism. “You do have to say there’s a correct course to follow,” Ross said.
Her advice resonates deeply in today’s media landscape, where journalists face increasing pressure and scrutiny.
Owning the Narrative
Ross highlighted the legacy of Samuel Cornish and John Russwurm, who founded Freedom’s Journal in 1827. It was the first Black-owned publication in the U.S., created to challenge stereotypes and tell authentic stories.
“They said, ‘let’s jump in the game and do this ourselves because for too long others have spoken for us,’” Ross explained. “That’s what I call ‘owning the narrative’ today.”
Ross’s work with Black Women Unmuted continues this tradition. She empowers marginalized voices and ensures their stories are heard.
Inspiring the Next Generation
Through her platform and mentorship, Ross is shaping the future of journalism. She believes young reporters must stay committed to their mission, even when faced with challenges.
“History has its eyes on journalists,” Ross said. “We must remain steadfast in our duty to inform the public.”
Her message is clear: Journalism is not just a job but a responsibility to uphold democracy and truth.
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