A Trailblazer’s Journey: From New Orleans to Napa Valley
Iris Rideau’s path to becoming a winemaking pioneer was paved with adversity and determination. Born in New Orleans during the Jim Crow era, Rideau faced racial discrimination from a young age, forced to navigate the harsh realities of segregation.
However, her unwavering spirit and resilience propelled her forward, leading her on a remarkable journey that would ultimately break barriers in the world of winemaking.
“When I have Zoom meetings or interviews or people in the wine industry, the conversation always goes back to race. And I think it’s because people want to know now. They want to know what we had to overcome, what we endured, what we accomplished.”
Shattering Glass Ceilings: Establishing Rideau Vineyard
In 1995, Rideau embarked on an ambitious venture that would etch her name in the annals of wine history. After acquiring an abandoned 23-acre property in the picturesque Santa Ynez Valley of Santa Barbara, she meticulously restored the dilapidated structures, including an 1884 Santa Barbara County historical landmark, the Alamo Pintado Adobe.
With a keen eye for detail and a passion for hospitality, Rideau transformed the property into Rideau Vineyard, becoming the first Black woman to own a commercial winery in the United States. Her determination to succeed in an industry historically dominated by wealthy white men was unwavering.
“I was a single woman and I was taking on all this. And it [the wine industry] was at the time still a rich White man’s world. And being the first woman of color, being the first Black woman, it was challenging to say the least.”
A Celebration of Diversity and Inclusivity
Rideau’s vision for Rideau Vineyard extended far beyond producing exceptional wines. She sought to create a welcoming space that celebrated diversity and fostered a sense of community.
With her signature Southern hospitality and Creole heritage, Rideau welcomed guests from all backgrounds, breaking down barriers and fostering connections over a glass of wine.
“I would see people crossing my tasting room floor to meet each other. And there’s nothing like a glass of wine to break down barriers.”
Leaving a Lasting Legacy
Rideau’s impact on the wine industry has been profound and far-reaching. Her unwavering determination and commitment to inclusivity have inspired generations of women and people of color to pursue their dreams in the world of winemaking.
Today, her legacy is celebrated through the Euphemia Lofton Haynes Award, established by the Catholic University of America in 2018, honoring a junior mathematics major who has demonstrated excellence and promise in their study of mathematics.
“I want my children to know that they can be whatever they want to be. And that’s always been my goal for them and other people’s children. I want that book to affect young people — let them know that no matter what the adversities are, you can get through them.”
