Entrepreneur Mario West recently pioneered West Food Brands, the first ever Black-owned doughnut mix company, along with nutritious baking mixes. He donates profits to disadvantaged youth programs.
Inspired to Diversify the Industry
Since launching West Food Brands in 2022, Mario West has diversified the retail landscape by creating the world’s inaugural Black-owned doughnut mix brand.
West was driven to increase representation in the historically white food industry. He also aims to make healthy dessert alternatives accessible through innovation.
Effortless Baking with Nutritious Ingredients
West’s debut products include an Apple Cinnamon Sugar Cookie Gluten-Free Mix and Sweet Potato Doughnut Mix, each using clean, nutritious ingredients.
The quick and easy doughnut and cookie mixes simply require adding liquid. They offer delicious, guilt-free alternatives perfect for modern consumers seeking more diversity in healthy food options.
Uplifting Underserved Communities
Giving back is fundamental to West Food Brands’ ethos. West has invested in profit-sharing initiatives donating 1% of profits to programs supporting disadvantaged youth.
As a Black entrepreneur creating unprecedented products, West hopes to empower marginalized communities while revolutionizing how people of color engage with the food industry.
Inspiring the Next Generation
With his barrier-breaking doughnut mix innovation and social impact vision, Mario West paves the way for other entrepreneurs of color to make their mark.
He proves the power of uplifting your community and honoring your ancestry through business ownership. West Food Brands nourishes customers while feeding dreams.
